About YDOP

Digital Marketing Agency in Lancaster, PA

YDOP was founded in 2006, a time when many businesses were first exploring exactly how to use the internet for marketing their business. These business leaders knew that using the web to reach customers was important and they were looking for a trusted partner to help them navigate the complicated and fast-changing online world.

Since then, YDOP has become the ideal internet marketing partner for hundreds of small and medium sized businesses. While we work with some great local businesses right here in Lancaster County and the Susquehanna Valley, we partner with businesses as far away as Florida, Illinois, and California.

About YDOP

Our Culture

Over the years, the YDOP team has developed a unique culture that has shaped who we hire, relationships with our clients, and how we support one another. Our culture can be summarized by the acronym MOPPA:

Motivated by Mastery

Individually and collectively, we want to become the best internet marketers we can be. Our team is constantly learning, developing, and improving so we can reach that goal.

Others First

We work for a win/win in every encounter, both internally between team members and externally with our clients.

Positivity

We bring a can-do attitude to any project, always looking to find the positive in a given situation.

Productivity

It matters to us that we have performed the work we’ve promised you. We keep track of our team’s productivity and report on it monthly.

All In

Our team is fully committed to the causes of growing professionally, improving our company, and supporting our clients in reaching their marketing goals.

Our Team

YDOP has in-house capabilities for SEO strategy, paid search, social media marketing, content development, video production and website development for your local business. Working in a collaborative environment, we rely on the strengths and talents of all our team members to help your business succeed online. Meet our team of strategists, designers, developers, and specialists who work together to get our clients more leads.

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Credentials & Awards

Looking for certifications and recognitions? We’ve got them.

Our team is certified by Google for Analytics, Ads (Search, Mobile, and Display), and YouTube Video Marketing. As an agency, we are a Certified Silver Partner for SharpSpring marketing automation software, as well as an Agency Partner with CallRail. We’ve received additional training in the areas of website development, user experience, and social media advertising.

Locally, our team has been recognized for their leadership and community involvement. Steve Wolgemuth (CEO) was awarded the prestigious Small Business Person of the Year Award (2017), and was a finalist for the Entrepreneur of the Year Award (2016), both from the Lancaster Chamber of Commerce.

Aimee Deraco (COO) has been recognized numerous times throughout her career: Central Pennsylvania Business Journal’s 40 Under 40 Award (2006), Best 50 Women in Business Award (2008), Woman of Influence Award (2010 and 2011), and the prestigious Athena Award from the Lancaster Chamber (2009).

Our Affiliations

LocalU

YDOP has been an active member and supporter of LocalU since its inception. We regularly communicate with the nation’s top local SEO experts to ensure that our clients are always receiving the absolute best attention to their rankings on search engines. In 2018, we brought several LocalU faculty to Lancaster for NEXT 2018.

Convene

YDOP’s leadership has been a member of Convene since 2011, a faith-based CEO peer advisory group. Through this group, we’ve supported local business owners and leaders as they grow their business.

MOZ

Like many digital agencies, YDOP is an active user and follower of Moz, a SEO software company. But many don’t know that in 2014, Moz chose YDOP as one of six agencies nationwide to beta-test their now-popular local SEO tool.

Agency Management Institute

YDOP is an accredited member of Agency Management Institute, an affiliation that belongs to just a few hundred small- to medium-sized agencies in North America. AMI demands high standards of ethical agency practices, four days of peer review annually, and a rigorous requirements for ongoing education.

Lancaster Chamber

YDOP is a long-standing member of the Lancaster Chamber and supports this robust community organization with both financial contributions and with service. In 2017 & 2018, YDOP partnered with the Chamber for digital marketing events to educate local business owners and leaders.

Is Your Website Performing as Well as It Could Be?

Let’s have a casual conversation about your marketing goals and see how we can help your business turn challenges into opportunities.

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