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 Steve worked in the dressage industry for most of his life and had a pretty good understanding of the business needs of his peers. Using Ydop's full resources, a plan was created to build a first of it's kind site for Steve's industry, where professionals can tie into an international system to share inventory and enhance their collective and private Web marketing. This advanced project allows paying members to download components that run dynamic displays for them on their sites. The team at Ydop worked closely with Steve throughout this process, being sensitive to his industry's "culture" and its specific needs. The end result was a revenue- generating members’ only site. Steve wanted the graphical elements to be simple and non-distracting, and was focused on creating an easy- to- navigate, reliable and secure site with unique components. From the site, members can download Java script to insert on their own Web pages that will dynamically generate various page layouts: news tickers, inventory displays, client journals, business calendars, announcements and newsletter sign ups. Using a recurrent billing function tied into his local bank, Steve is watching his member list grow together with his revenues.
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